Newsletters people keep — rather than endure.
ieCRM brings contact management and newsletters together into one system built to be fair from the ground up: transparent, multilingual, self-hosted — with full data ownership for you and for your readers.
Hi Sarah,
glad to have you with us. This week we reveal which three stories made it into the new issue — and how to get the first print run before anyone else.
72 pages, climate-neutrally printed in Switzerland.
view in browser · unsubscribe — 1 click, no questions
Most newsletter tools make money off your readers. ieCRM doesn’t.
Fairness in ieCRM isn’t a setting you switch on — it’s the attitude the whole system was built from.
Attention as merchandise
- ✕Open tracking through invisible pixels — every mail opened gets logged.
- ✕Unsubscribing hidden away, multi-step, wrapped in «are you sure?» loops.
- ✕Your contacts live with the provider — moving out is hard, exports are patchy.
- ✕Membership counts as consent: whoever is in a group receives the mail.
- ✕The price grows with every contact, including the dormant ones.
Consent as the foundation
- ✓No forced tracking pixel. Statistics only where they stay transparent and aggregated.
- ✓Unsubscribe in one click — visible in every mail, without a follow-up question.
- ✓All data on your own server, fully exportable at any time.
- ✓A group is not a mailing list: only confirmed sign-ups ever receive an issue.
- ✓Self-hosted: no price per head, no contact trap.
Write one issue. Arrive in the language each person has chosen.
You write your base version and decide which languages you offer. ieCRM takes care of the rest — cleanly, personally, and in the language each reader picked from your selection.
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Multilingual without doing the work twice
You set the selection of languages, your readers pick from it. Each person receives the issue in the language they chose — translated in advance or at sending time, your call, issue by issue.
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Personalisation with [[placeholders]]
First name, salutation, birthday, your own custom fields — right inside the text. One template becomes a thousand personal mails, without the mail-merge feel.
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Follow-up series
A welcome sequence, a course in stages, reminders: set up a series that delivers automatically after sign-up, at the rhythm you choose — with attachments where needed.
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Web version with language switcher
«View in browser» shows the issue in the visual identity of your division — with the same switcher as in the preview above.
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Sending at a calm pace
An adjustable hourly limit spreads sending over time instead of firing a thousand mails in one minute — which protects your standing with receiving servers.
Hello [[firstname]],
good to have you in [[list]].
# at sending time this becomes …
→ Hi Sarah, // en
→ Hallo Lena, // de
→ Bonjour Chloé, // fr
→ Ciao Marco, // it
one template · four recipients · four languages
Reach the right people — without ever overriding their consent.
ieCRM has three tools that work together: lists collect sign-ups, groups reflect real-world membership, segments find people by their attributes. What counts is always the intersection.
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Newsletter lists
The vessel for sign-ups. Every address enters through double opt-in and may leave at any time — by any route, not only the one it arrived through.
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Groups
Members, the board, the 2026 course: membership as it actually exists. Belonging is explicitly not consent to receive mail.
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03
Segments
Living searches across your attributes: region, language, relationship, your own fields. A segment narrows a mailing — it never widens one.
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Reversible bulk actions
Assign whole segments to a group, set attributes, fill lists — with a log, and the option to take the whole run back.
Contacts and newsletters — one coherent whole.
No patchwork of tools. ieCRM bundles contact care, sending and deliverability into one self-hosted app — a lean core with modules you switch on when you need them.
Lists & import
Organise contacts in lists, import from CSV — with named column templates that recognise themselves next time round. No contact without a home.
CSV · auto-mappingDouble opt-in
Every sign-up is confirmed, every email address verified. Unconfirmed addresses count nowhere — clean from the very start.
confirmed · provableEmbeddable sign-up form
Three routes for your own site: a ready-made link, the form in a frame, or your own HTML posting straight to ieCRM. One building block per language version.
link · frame · HTMLBounces & suppression list
Bounces are detected and counted; a three-tier, hashed suppression list protects deliverability and reputation — globally, per division or per list.
3-tier · hashedDivisions for several brands
An association, a publishing house and a workshop in one instance — with separated data, their own sender and their own look, but shared tooling.
separate · sharedBrand kit
Logo variants, header and footer, colours: set your visual identity once, stay consistent everywhere — from the newsletter to the web version.
visual identityTransparent editor
Free-form HTML with building blocks and a table tool — full control, nothing sent along in secret. What you see is what goes out.
full HTML controlDirect message
Write to a single person, in your division’s look and with the same placeholders — without creating a whole issue for it.
single · brandedAI assistance (module)
Copy, templates and translations with AI — vendor-neutral, using your own key. No subscription, no dependency, and only where you enable it.
your own key · opt-inREST API & integrations
A clean interface for your own sign-up routes and the planned WordPress/WooCommerce integration. ieCRM fits in, instead of pulling everything in.
API · plugin plannedSelf-service for your readers
Readers manage their own addresses and subscriptions, merge accounts and delete cleanly — data ownership down to the last address.
My accountFair statistics
Aggregated figures instead of surveillance of individuals — enough to get better, without putting your readers under a microscope.
aggregatedYour contacts belong to you. Literally.
ieCRM runs as a Docker container on your own server. No foreign cloud, no reselling, no dependency — privacy here isn’t an option, it’s the architecture.
Developed in Switzerland, with privacy in the foundation. Run it on your own infrastructure, or have it run for you.
One container, runnable anywhere. No vendor lock-in, no forced SaaS. You decide where your data lives — and who gets to see it.
Deleting archives first, bulk actions are logged and can be taken back, everything is exportable. No path is a dead end.
The seal of approval for fair email contact.
ieCRM is conceived on three levels: fairness built into the product, a licensable seal for fair senders — and an attitude that has to be earned, and can also be lost again.
- ✦Built in: fairness lives in the code, not in the small print.
- ✦Visible: senders who send fairly may display the seal.
- ✦Earned: the seal is granted — and withdrawn when the attitude is missing.
Be there when fair newsletters become normal.
ieCRM is taking shape step by step. If you want to follow along, this is where the news reaches you first — with double opt-in, of course, and an unsubscribe link in every mail.
You will receive an email to confirm. You can unsubscribe at any time via the link in every newsletter — one click, no questions asked. Note: while ieCRM is still in development, the confirmation email may reach you in German.